HouseLogic.com

Creative Director | Illustration | Videography

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Helping homeowners’ “Go-To” resource with brand assets

 
 

 
 

HouseLogic.com provides all the tools for homeowners who are looking to buy, sell, or maintain their home. They were looking for creative direction with high-priority collateral, social media posts, and videography. I created a template of illustrations for their “to-do lists” that can be reformatted across Facebook, Twitter, Instagram, and Pinterest without losing the messaging or imagery. Each image can rotate design according to season or task.

 
 
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This was HouseLogic’s previous design that was revamped in a more modern, on-brand direction.
 
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The social media posts garnered some of the highest-ranking for HouseLogic’s social media posts across all platforms.

 
 
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I worked with Eighty Five Creative on the filming of HouseLogic’s new series on Home Buying & Home Selling. I created a new style for captions and a new way of how the talent speaks to the viewer.

 
 
 
 

I also created interactive PDFs using their website content and worksheets.

Click here to view and download the Home Buying and Selling Guides.

 
 
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